Compliance & Quality Assurance

At gotomobi, traffic quality and regulatory compliance are the cornerstones of our operations. We understand that in high-stakes verticals like Insurance and Home Services, our advertising partners require 100% compliant, brand-safe, and high-intent leads.

1. Regulatory Compliance (TCPA & GDPR)

We ensure that all our lead generation funnels and opt-in mechanisms strictly adhere to regional regulations:

• United States: Full compliance with the Telephone Consumer Protection Act (TCPA). We utilize explicit, unambiguous consent checkboxes and maintain verifiable proof of opt-in for all generated leads.
• United Kingdom: Strict adherence to GDPR and the Privacy and Electronic Communications Regulations (PECR).
• Australia: Compliance with the Australian Privacy Act and the Spam Act.

2. Advertising Standards (FTC & Local Regulators)

Our media buying team creates transparent, truthful advertising campaigns. We strictly follow the guidelines set by the Federal Trade Commission (FTC), the Advertising Standards Authority (ASA), and the respective ad policies of our traffic sources (Meta, Taboola, etc.). We do not use deceptive "bait-and-switch" tactics.

3. Traffic Quality Control

To maintain our high daily conversion volume without compromising quality, we employ:

• Pre-Ping & Validation: Real-time validation of phone numbers and emails to ensure deliverability.
• Fraud Detection: Integration with third-party tracking and bot-filtering technologies to block invalid traffic before it reaches our advertisers.
• Exclusive Sourcing: We rely on our internal media buying expertise across top-tier platforms rather than brokering unknown third-party affiliate traffic.

If you have specific compliance requirements or wish to audit our funnels prior to launching a campaign, please reach out to our team at [email protected].